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Despite mounting pressure, why is Singapore Airlines still invested in Air India?

Sep 14
8 min read

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In Brief: SIA has taken minority stakes in several foreign airlines before Air India, and every one ended in an exit, dilution or liquidation. Those investments were made in markets where an established incumbent airline already dominated or heavily contested the position SIA wanted to access. Air India gives SIA a different opportunity because no Indian carrier currently operates non-stop long haul services from India to the West at scale.


Aeraltus’ previous analysis of the strategic case SIA made for Air India still remains intact. What has changed is how SIA is protecting that investment. Air India has asked shareholders for roughly $1.5 billion in fresh equity, and while Tata has approved its share, SIA has yet to commit. SIA is seeking greater board voting power, stronger governance rights and defined loss reduction targets before releasing its share of the funding. These actions reflect SIA’s response to growing pressure from investors and parliamentary scrutiny at home. They do not read as a retreat.



What has changed since June, and what hasn’t?


Three months ago, Aeraltus deeply analysed and argued that SIA’s decision to stay invested after Air India’s record loss made sense because the underlying strategic opportunity had not disappeared. Aeraltus had detailed the network, fleet and finances of SIA to analyse the investment and also what the return on the investment looked like. Air India gave SIA a way to participate in a huge and growing Indian market where no carrier has yet established a dominant non-stop long haul position to the West.


Since then, Air India has changed CEOs, its parent Tata Sons has changed leadership, Singapore has seen parliamentary scrutiny of the investment, and Air India has gone back to its shareholders for another $1.5 billion. Yet SIA continues to describe Air India as a long term strategic commitment tied to its multi-hub strategy.


The important development came with the funding request. Air India has also restored a large number of domestic and international cuts that were made in June, to adapt to the fuel crisis. Tata has approved roughly $1.1 billion for its 74.9% share, while SIA has held back its 25.1% contribution. Reuters reported that SIA wants greater voting power on Air India’s board, stronger governance rights and defined loss reduction targets before releasing the money.


SIA already has a substantial financial commitment to Air India, but its ownership cannot simply increase its control. India’s ownership rules leave Tata as the majority shareholder, so SIA has to negotiate for influence through the board and shareholder rights instead.


That shift gives a useful way to read the developments since June. SIA is still funding the same strategic bet, but it is becoming more deliberate about the influence that comes with its capital. Its earlier airline investments provide the comparison, because SIA repeatedly took minority positions in markets where another carrier already held the position it wanted. This piece details how Air India is the unique case where the strategic space itself remains open.


How is SIA responding to pressure from its own investors?


The pressure has been building within Singapore. The Securities Investors Association Singapore, an investor advocacy body, put questions to SIA’s board ahead of its July 24 AGM (Annual General Meeting). They had specifically asked how the board would weigh any further Air India funding request. SIA’s written response promised the board would “carefully consider” any request against Air India’s business strategy and SIA’s own capital needs.


A second louder form of pressure followed in August where Workers’ Party MP Kenneth Tiong filed a parliamentary question ahead of the September 8 sitting, tying the funding decision to Temasek, which is SIA’s majority shareholder and Singapore’s state-owned multinational investment firm. Singapore’s government answered by keeping the decision squarely within SIA’s board. Temasek “would neither provide the capital itself nor intervene in Air India-related decisions” Reuters reported.


The September 9 report named the connection directly. The push for tougher terms, it said, comes as Singapore Airlines faces growing pressure to justify further investment in Air India. An investor association’s questions in July, a parliamentary question in August, and a governance rights negotiation in September add up to a single sequence. Additionally, SIA's push for more oversight suggests it is trying to protect the investment while staying committed to Air India.


Why has every other SIA airline bet failed, and why is India different?

SIA’s record with minority airline investments is difficult to ignore. SIA had taken minority stakes in foreign carriers several times before Air India. Each of them ended in exits, dilution or liquidation, with several producing significant losses. The table below sets out what SIA actually held in each case.



A common pattern across these cases has been that SIA has been investing in long haul and ultra long haul markets that its Changi hub cannot access. For example, Virgin Atlantic and Virgin Australia both carried genuine premium ambitions. Virgin Atlantic had the transatlantic traffic, especially the lucrative Heathrow-JFK route, whereas Virgin Australia, before it collapsed into administration in 2020, used to fly the lucrative Sydney-Los Angeles route. In both cases, SIA could not serve those markets directly from Changi. In Air India’s case, the market is particularly the westbound Europe and North America services from their Delhi, Mumbai and Bengaluru hubs.


Those earlier investments faced a similar structural problem. SIA was buying into markets where established carriers already held strong positions. Virgin Atlantic never had anything close to British Airways’ position at Heathrow, where BA accounted for around 41% of transatlantic capacity in 2012. SIA’s £600 million purchase therefore bought a minority stake in a market where BA already had a dominant position. SIA sold the stake to Delta in 2012 for US$360 million. Despite the accounting gain on disposal, the round trip on a stake bought for the equivalent of roughly US$960 million was a real economic loss over twelve years.


In the case of Virgin Australia, it was chasing Qantas for share of a domestic market built around 26 million people, carrying 25.5 million passengers in 2019 against Qantas’ 55 million. Internationally, part of the appeal to SIA was also trans-Pacific access. Sydney-Los Angeles was a major long-haul market, but Virgin Australia was entering a corridor where Qantas and United already had established positions. SIA had already disclosed a S$116 million share of losses on its Virgin Australia stake before the airline collapsed into administration in April 2020, at which point SIA told shareholders it had no requirement or obligation to put in capital for Virgin Australia and declined to join the rescue package.


Air India’s long haul opportunity faces strong competition, but the competitive structure is different. The Gulf and other transit hub carriers capture a large share of Indian origin premium traffic to Europe, North America, Australia, New Zealand and North Asia through one-stop connections. Air India’s opportunity is to capture more of that traffic with non-stop services from Indian hubs, something no Indian carrier has yet done at comparable scale. Virgin Atlantic and Virgin Australia were competing on routes where an incumbents like BA and QF already had a strong position. Air India is trying to build the non-stop alternative from the other side of the market.


IndiGo is also seeing this gap, having placed 60 firm A350 orders in 2024 and 2025 while also beginning to receive the A321XLRs it ordered in 2019. The difference is that IndiGo is only now entering long haul with flights to Athens and Istanbul, while Air India already has the widebody fleet, international network and domestic feed to build the position at scale. IndiGo’s proposition has historically centred on price-sensitive mass-market traffic, so its long-haul strategy, even with reported flat-bed ambitions and Stretch cabins, is primarily a play for higher yields within its existing model. Air India’s proposition is different. It is building a premium long-haul network from Delhi, Mumbai and Bengaluru that can compete more directly with Emirates and Qatar Airways, while using its domestic network to feed those hubs from secondary Indian markets.


What does this mean for anyone holding a similar stake elsewhere?

Etihad ran a nearly identical strategy at a larger scale between 2012 and 2018. It took capped minority stakes in Air Berlin (29%), Alitalia (49%), Jet Airways (24%), and Virgin Australia (21%), in every case because ownership rules or market structure blocked a controlling stake outright. A peer-reviewed case study of the strategy concluded that Etihad’s minority position never gave it real influence over how these airlines were actually run. Air Berlin and Alitalia both filed for bankruptcy in 2017, Jet Airways collapsed in 2019 and Etihad’s own group CEO called the approach a “failed quasi-alliance strategy” that forced a full balance sheet rebuild.


Etihad kept putting capital into weaker carriers for six years without converting those stakes into meaningful board or consent rights. That is the gap SIA is now trying to close with Air India. Governance rights do not guarantee a better outcome, but the absence of meaningful influence was one of the weaknesses identified in Etihad's strategy. SIA is trying to establish that influence before committing more capital. SIA has already seconded management and operational personnel to Air India, giving it informal influence that now appears to be moving towards a more formal structure.


What would prove this wrong


A group-level retreat would look different, and nothing reported so far resembles one. SIA is asking for board votes, consent rights and defined loss targets. It has not pushed for a larger equity stake and has shown no sign of preparing to exit. Temasek has also explicitly refused to fund the stake directly or intervene in the decision, leaving the decision with SIA's own board.

 

 

 

Closing Thoughts


Three months after Aeraltus first examined SIA's decision to stay invested in Air India, the strategic case remains largely unchanged. India still offers SIA a long-haul opportunity that its earlier airline investments did not, while Air India's losses have created a much more immediate question around how that opportunity is managed.

SIA's response has been to put conditions around its next capital payment and seek more influence over the airline's board and governance. That is a meaningful change in how it is managing the investment.


The history also gives SIA a clear lesson. Minority stakes gave it exposure to markets such as the UK, Australia and New Zealand, but they did not give it enough influence to shape the airlines around those investments. Air India gives SIA a different market opportunity, while its current governance push gives it a chance to approach the minority-stake problem differently. The next test is whether SIA can turn that influence into a better outcome for Air India and for itself.


Author's Note

This analysis is based on public reporting from Reuters, Bloomberg, Aviation Week, SCMP, ch-aviation and Business Today on Singapore Airlines’ and Air India’s 2026 funding negotiations, SIA’s and Air India’s own corporate and parliamentary statements, Virgin Atlantic’s corporate press kit, Virgin Australia’s FY2019 traffic and financial disclosures, UK CAA, BITRE and DGCA aviation statistics, a peer-reviewed case study of Etihad’s equity alliance strategy, and Aeraltus’ prior analysis of the Singapore Airlines-Air India investment.


Where a claim appeared in only one report before being corroborated elsewhere, such as SIA’s request for greater board representation and governance rights, the claim is presented only after independent confirmation from a second outlet. Where a single transaction produced two different figures depending on the accounting basis, such as SIA’s Virgin Atlantic exit showing as a S$336 million accounting gain against its written-down book value despite being a real economic loss against the original purchase price, both figures are stated, since either one alone would mislead.


Aeraltus does not hold a position in Singapore Airlines, Air India, Tata Sons, Temasek, Etihad Aviation Group, Virgin Atlantic, or Virgin Australia, or any entity named in this analysis.


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Sources


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